目录

  • 1 An Overview of Business Writing
    • 1.1 Visual materials for the Chapter
    • 1.2 Functions of Business Writing
    • 1.3 Criteria and Techniques for Effective Business Writing
    • 1.4 Approaches to Organizing Business Writing
  • 2 Structure and Styles of Business Letters
    • 2.1 Structure of Business Letters
    • 2.2 Styles of Business Letters
  • 3 Sales-related Inquiries and Replies
    • 3.1 Introduction
    • 3.2 Sample Analysis
    • 3.3 Useful Patterns and Sentences
  • 4 Order Letters and Confirmation Letters
    • 4.1 Introduction
    • 4.2 sample Analysis
    • 4.3 Useful Sentences and Patterns
  • 5 Letters of Shipment
    • 5.1 Introduction
    • 5.2 Sample Analysis
    • 5.3 Useful Sentences and Patterns
  • 6 letters of Payment and Settlement of Accounts
    • 6.1 Introduction
    • 6.2 Sample Analysis
    • 6.3 Useful Sentences and Patterns
  • 7 Routine Claims and Adjustments
    • 7.1 Introduction
    • 7.2 Sample Analysis
    • 7.3 Useful Patterns and Sentences
  • 8 Persuasive Claims and Refusals
    • 8.1 Introduction
    • 8.2 Sample Analysis
    • 8.3 Useful Patterns and Sentences
  • 9 Sales Letters
    • 9.1 Introduction
    • 9.2 Sample Analysis
    • 9.3 Useful Patterns and Sentences
  • 10 Invitation and Thank-you Letters
    • 10.1 Introduction
    • 10.2 Sample
    • 10.3 Useful Patterns and Sentences
  • 11 Letters of Apology and Congratuation
    • 11.1 Introduction
    • 11.2 Sample Analysis
    • 11.3 Useful Patterns and Sentences
  • 12 Notices and Announcements
    • 12.1 Introduction
    • 12.2 Sample Analysis
    • 12.3 Useful Patterns and Sentences
  • 13 Memos and Minutes
    • 13.1 Memos
      • 13.1.1 Introduction
      • 13.1.2 Sample Analysis
      • 13.1.3 Useful Patterns and Sentences
    • 13.2 minutes
      • 13.2.1 Introduction
      • 13.2.2 Sample Analysis
    • 13.3 Useful Patterns and Sentences
  • 14 Resume
    • 14.1 Introductioon
    • 14.2 Sample Analysis
    • 14.3 Useful Patterns and Sentences
    • 14.4 More reference: Steps in Resume Writng
  • 15 Letters of Application
    • 15.1 Introduction
    • 15.2 Sample Analysis
    • 15.3 Useful Patterns and Sentences
  • 16 Letters of Recommendation
    • 16.1 Introduction
    • 16.2 Sample Analysis
    • 16.3 Useful Patterns and Sentences
  • 17 Proposals
    • 17.1 Introduction
    • 17.2 Sample Analysis
    • 17.3 Useful Patterns and Sentences
  • 18 Reports
    • 18.1 Introduction
    • 18.2 Sample
    • 18.3 Useful Patterns and Sentences
  • 19 Questionnaires
    • 19.1 Introduction
    • 19.2 Sample Analysis
  • 20 Business Agreements
    • 20.1 Introduction
    • 20.2 sample  Analysis
    • 20.3 Useful Patterns and Sentences
Introduction


Invitations  


Why do people invite  ……?


People write and send out invitations when they want to invite others on a variety of social occasions both in one’s personal life and in


business.


The occasions where people extent invitations:


l    A special event

l    The launch of a new product

l    The opening of a new branch office

l    The retirement of a senior executive

l    Graduation ceremonies

l    Conference

l    Job-related parties

l    Wedding ceremonies or banquets

l    Business anniversaries 


Two types of invitation


l    Invitation card: Formal invitation

l    Invitation letter: Informal invitation

 Formal invitation are usually given for formal banquets and important receptions.               They are usually printed on cards and sent in envelopes.

  Informal invitation, also known as letters of invitation, are usually sent for informal             parties, dinners, get-togethers, etc.


 Major elements in invitation card


l    Sender’s name

l    Extra information of the sender

l    Polite expressions of “inviting”

l    What is happening

l    Name of the guest, handwritten on a printed letter

l    Place of the occasion

l    Time of the occasion

l    Dress requirement

l    Contact number


The pattern of Invitation


l    Invite the reader to the gathering.

l    Offer a reason for the gathering.

l    Give the date, time, and place of the gathering.

R.S.V.P. or Regrets Only

l     R.S.V.P.=.” répondez sil vous plait. It means “Please let us know if you                                       plan to attend

l    “Regrets Only” is used asking those who CANNOT attend to notify the                                           host  in advance.


Thank-you letter


A letter of appreciation should always be sent after receiving:


  1) gifts;

  2) attendance as a guest;

  3) an interview;

 4) any of the great varieties of circumstances


Thank –you letter Pattern:


1. Begin with a statement of thanks. (State the general appreciation for what the                     reader has done for you.)

2. Be specific about which is appreciated, which reflects a sincere feeling of                         gratitude.

3. End with a positive and genuine statement.